It wasn’t that long ago that those long intrigued by the UFO mystery were tempted to declare the phenomenon and its study (ufology) moribund if not downright dead in the water. Yet, today, they’re blogging on the edge of their seats and even, when their breath isn’t bated, whispering the word “Disclosure”. Their excitement has been resurrected by recent revelations in print and television (History’s series Unidentified) concerning apparent encounters with classically super-performing aeroforms in 2014 and 2015 by Navy pilots in training maneuvers from Virginia to Florida off the aircraft carrier Theodore Roosevelt. This about-face got me thinking.
As early as 1965, Jacques Vallée grasped that “The phenomenon under study is not the UFO…but the report written by the witness” (Anatomy of a Phenomenon, vii). However, a variation on this methodology, one adopted by John Keel (and many others) as recounted in his Operation Trojan Horse (1970), is the collection and collation of reports of witness reports from the news media. The example of Keel’s practice suggests the possibility that waves of interest in the phenomenon are not directly related to any patterns in the phenomenon itself but are mediated by patterns of reporting on the phenomenon in the media.
In a media environment governed in the final analysis by profit, as in the case of The New York Times, The Washington Post, and other outlets that have recently carried these sensational stories and op ed pieces on them, it is tempting to attribute this sudden, revitalized excitement not so much to new developments in the field (after all, the sightings recently on record bear all the hallmarks of pilot encounters from the late 1940s to today) but to patterns of demand and supply.
If we begin at the crest of a wave of interest, UFO stories will sell well. However, public interest can and will reach a saturation point and interest and sales will fall off. After a sufficient time, however, the potential interest in the phenomenon will again be ripe for stimulation, and reports appearing at that time will swell another wave of fascination and the market for stories, journalistic and fictional. Consciously or not, the media might be said to employ a kind of rotation method (as in agriculture) when it comes (at least) to the UFO topic because of the nature of their customers’ attention spans.
These recent dramatic encounters may well be nothing more (again) than, as astrophysicist Leon Golub opines, “bugs in the code for the imaging and display systems, atmospheric effects and reflections, [or] neurological overload from multiple inputs during high-speed flight.” But, like those pilots spoofed by their new, unfamiliar instrumentation, those surfing this most recent swell of excited interest may, as well, be merely taken for a ride by the code running the media.
Addendum: Since my first attempt at articulating the reflections above, Chris Rutkowski has made public his own, not unrelated, thoughts on this most recent media furor, worth a gander.